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Hey Bratz Fans!

Just over a week ago, we unveiled some amazing Bratz designs by Youngsin Kwon from that mysterious era in 2009 when the girlz’ fate was still in legal limbo. Seeing some of those sketches and prototypes gave us all an awesome look at what almost was, as well as a behind-the-scenes-peek at some of the released dolls in their earliest forms! Being as nosy curious as we are, we just had to try and reach out to the designer herself, and to our delight, she got back to us! Since her time with the Bratz, Youngsin has totally kept herself busy as a successful designer at huge places like A&F, Disney Korea, Sanrio, and is currently designing for Korea’s largest toy company, Young Toys! And despite her understandably packed schedule, Miss Kwon has agreed to let us interview her, and we want you to help us!

BB Youngsin Interview

Keep in mind how totally monumental this is! Before now, we’d probably never learn anything more about what MGA had planned for the Bratz in fall 2009, and certainly not into 2010, but now we’ve got direct access to the woman who designed it all! This is also a great opportunity to learn more about what it takes to become a fashion designer, as well as the process of designing for Bratz, and dolls in general! Aren’t you psyched?! 😀

You can comment your questions below, or submit them on facebook, twitter, tumblr, and flickr too!

Stay Tuned & Stay Stylin’!
Bratz Boulevard

Hey Bratz Fans! We’ve finally got some Bratz news to share, or well, it’s news to us! The blog of a former MGA designer was brought to our attention, and we are floored by what’s on it! The blog is called Sparkling and Sensuous, and is that of Youngsin Kwon, former Bratz & Moxie Girlz designer for MGA! In 2011 (How on Earth did we all miss this?!), Kwon posted quite a few of her designs for the Bratz, and Moxie Girlz, and we are living! Check them all out below.

Top L-R: Unreleased Costume Party Jade, Unreleased Alter Ego Jade, Fall 2008 Passion 4 Fashion Cloe. Bottom L-R: Unreleased Costume Party Yasmin, Play Sportz X-Treme Motocross Jade, Fall 2008 Passion 4 Fashion Cloe. Click to view BIG full size!

Top L-R: Unreleased Costume Party Jade, Unreleased Alter Ego Jade, Fall 2008 Passion 4 Fashion Cloe. Bottom L-R: Unreleased Costume Party Yasmin, Play Sportz X-Treme Motocross Jade, Fall 2008 Passion 4 Fashion Cloe. Click to view BIG full size!

Some of these should look pretty familiar to you guys, like the unreleased 2009 Costume Party line that was briefly on mgae.com, or the Passion 4 Fashion fall 2008 line which obviously did come out, but is it not totally AMAZING to see them in their earliest stages on paper?! It’s also fun to note how the designs were changed for production. And what shouldn’t look familiar is the never-before-heard-of Alter Ego line! We have to wonder if this idea is what led to the Moxie Girlz’ spring 2010 More2Me range? The designs Jade is rockin’ here are totally more edgy than anything from that, though. Imagine a Jade with hair like that?! *_*

Top L-R: Party 2009 Yasmin, Unreleased Magic Hair Fall 09 Jade, Pampered Petz Jade. Bottom L-R: Party 2009 Sasha, Unreleased Magic Hair Fall 09 Yasmin, Pampered Petz Yasmin. Click to view full size!

Top L-R: Party 2009 Yasmin, Unreleased Magic Hair Fall 09 Jade, Pampered Petz Jade. Bottom L-R: Party 2009 Sasha, Unreleased Magic Hair Fall 09 Yasmin, Pampered Petz Yasmin. Click to view full size!

This second set is especially interesting, as we get a peek at what was planned for the fall 2009 Magic Hair range! Previously, there was just a prototype for the Big Bratz Yasmin from the line (Note the obvious “scene queen” inspiration!) From what we have so far, it looks like the focus would have been on color, but maybe cutting layers, too? So many questions! Also worth noting is Party Sasha’s adorable sketch with her more textured, and lighter-colored, hair! Thank goodness those sneakers were upgraded to Princess heels though 😉

Top L-R: Iconz Jade, Unreleased Best Friends Cloe & Yasmin 2-pack. Bottom L-R: Iconz Sasha, Unreleased Rebel Royalty Jade! Click to view full size.

Top L-R: Iconz Jade, Unreleased Best Friends Cloe & Yasmin 2-pack. Bottom L-R: Iconz Sasha, Unreleased Rebel Royalty Jade! Click to view full size.

The third and final set of Bratz designs is one that really stands out to us, ‘cuz we get a peek at the original ideas for Iconz (Jade’s parasol – eep! And again, thank goodness for editing in Sasha’s case, LOL), as well as the original (Again very “Scene Queen”-influenced) Best Friends 2-pack, which eventually ended up with the Moxie Girlz, and another totally NEW discover, the “Rebel Royalty” line! Now it’s no secret that MGA had toyed with that idea before, as the working titles for the fan-fave Bratz Princess line were “Rebel Princess” and “Ragin’ Royals”, but who would have suspected a more urban, street-fashioned sequel was in the works for ’09, or maybe even 2010?! We love love LOVE the inclusion of the mask, and that yellow fur!

Top L-R: Basic Fall 2010 Avery (On Kellan!), Magic Snow Sophina, Unreleased Costume Party Clown Sophina. Bottom L-R: Unreleased "Granola Girl" Monet, Magic Snow Avery, and Magic Hair Stamp 'n' Style Sophina! Click to view BIG full size

Top L-R: Basic Fall 2010 Avery (On Kellan!), Magic Snow Sophina, Unreleased Costume Party Clown Sophina. Bottom L-R: Unreleased “Granola Girl” Monet, Magic Snow Avery, and Magic Hair Stamp ‘n’ Style Sophina! Click to view BIG full size

And while some of you might not be too into the Moxie Girlz, we couldn’t leave out the FAB sketches for them! Sophina’s crimps are everything, and we can only imagine what “Granola Girl” was for x) So, what are your thoughts? Anything you wish we got in 2009? Any ideas you’d like to see revisited at some point? Sound off on facebook, twitter, and tumblr!

Stay Tuned & Stay Stylin’! Bratz Boulevard

Hey Bratz Fans!

It’s been exactly one month since our last post. Again, we are so sorry for the lack of news! But all of that doesn’t matter today, because it’s a very special occasion for Bratz fans everywhere! 13 years ago today, the world was introduced to “The Girls With a Passion for Fashion!” – Yasmin, Cloe, Sasha, and Jade – and things have never been the same since! So here’s to the Bratz Pack! They may be on hiatus during 2014, but we can assure you there are big things cooking for their comeback next fall, so in the meantime, let’s celebrate!

 

Happy Birthday Bratz! And Bratz fans, don’t forget to post your fab b-day wishes on the girlz’ facebook page!

Happy Birthday Bratz 2014

Stay Tuned & Stay Stylin’!
Bratz Boulevard

Hey Bratz Fans!

Today, two more stunning new Bratz for 2014 have popped up on taobao! This time it’s a Jade and a Yasmin, who are both absolutely stunning in their brand new facial screenings! Check ’em out below 🙂

L-R: Yasmin and Jade! Click to view full size

L-R: Yasmin and Jade! Click to view full size

Eep!! We’re in love with those faces!! Yasmin’s is giving us Ice Championz vibes, while Jade reminds us a bit of her original Slumber Party screening! Once again, all the lip issues fans have been pointing out for a while now are corrected! As for what they’re wearing, we aren’t too sure if these are their stock outfits. Jade’s is more likely since we have seen that dress design and shoes paired together before, though Yasmin’s not so much, as her vest and dress have been floating around taobao for a while now! Either way, we are SO impressed with these dolls! 🙂

Stay Tuned & Stay Stylin’!
Bratz Boulevard

Hey Bratz Fans!

2013 is already shaping up to be a big year for our girlz! To reflect on the fresh new re-branding with some #realbratz style, MGA is in the process of updating Bratz.com! Not a complete overhaul, but definitely a stylin’ new look! Check out the changes so far and keep it locked for more at Bratz.com!

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The bios page now has the full versions of that new artwork we exclusively revealed last month!

Unleash Your Passion!

Stay Tuned & Stay Stylin’!
Bratz Boulevard

Hey Bratz Fans!

MGA’s online store, Little Tikes, has updated its catalog with NEW products for spring 2013! These include Bratz Bahama Beach, Bratzillaz Witchy Makeover Yasmina, and now Bratz In the Wild including Sasha! Check out their photos below.

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Bratz In the Wild Sasha! Photos are all from Little Tikes, and you can click (twice) to view them in full-size!

We think she is just stunning, and her outfit is too cute! Her makeup is so unique from other Sasha dolls’, with that bright pink eye makeup! We’re keepin’ it locked to LT for more Bratz, which we’re sure they’ll post soon!

Stay Tuned & Stay Stylin’!
Bratz Boulevard

Hey Bratz Fans!

It’s that special time of year, when info on the spring Bratz lines leaks out! So far, we’ve got four new Bratz lines confirmed by Target’s computer system: Bratz Totally Polished, Bratz Mermaidz, Bratz Bahama Beach, and Bratz In The Wild!

Totally Polished sounds like it could be the next makeover line, possibly along the lines of Totally Tattoo’d, just with nail polish or stick-on nails! Target’s price is $16.99, so it won’t be as big as Featherageous or All Glammed Up were.

Bratz Mermaidz is pretty easy to picture. We’re hoping that they have loooong, colorful hair and really exotic looking tails/fashions! It’s possible that a transforming feature will be included, but we’re actually hoping that there are no real gimmicks attached to this line. Target’s price is $24.99, so this looks to be one of the bigger lines for next spring!

Bratz Bahama Beach is the beach line fans have been begging for! We love that MGA’s giving the girlz a location for their beach this time, and hopefully the Bahamas will have some influence on the look of the whole line. Target’s price is $12.99, which is surprisingly low for a beach line! We’re not sure if these prices are MGA’s SRPs, or prices set by Target themselves, so the line could go a few different ways. If $12.99 is Target’s set price for them, it’s likely that this line will be a basic collection, along the lines of Strut it!, Style it!, etc. If $12.99 is the SRP set by MGA, it’s possible that we’ll be seeing two swimsuits, and maybe even a few little accessories with each doll! We so hope it’s the latter of the two, but we’ll have to wait and see!

Bratz In The Wild totally sounds like one of the Bratz’ famous safari-themed lines! If you all remember, we reported on a possible new “Bratz Wild Things” line coming next year a few months back. Could this be the same thing? The tag we found has it for $22.99, and Target’s price says $24.99, which are very close, so it’s pretty likely! The price has us really psyched, because it suggests that this line will be continuing the tradition of MGA’s “Wild” lines coming with two fashions and a decent amount of accessories too! We can’t wait to see this line!

Now, what about Bratzillaz, the wicked teen witch cousins of the Bratz? Target also has a listing in their computers for “Bratzillaz Hat Ma”, which is…interesting to say the least. Our guess is that we’ll be seeing a “hat maker”, probably a set for Bratzillaz fans to make their own witch hats. This kind of stuff usually doesn’t interest us that much, but it will be cool to see how this comes out. Target’s price is $34.99, so it sounds like it will be a pretty big deal…

What are all of your predictions? Are you as stoked as we are for the new Bratz? Let us know on twitter (@BratzBoulevard), facebook (facebook.com/BratzBoulevard), or on the forum at BratzBoulevard.com!

Stay Tuned & Stay Stylin’!
Bratz Boulevard