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Hey Bratz Fans! We’ve finally got some Bratz news to share, or well, it’s news to us! The blog of a former MGA designer was brought to our attention, and we are floored by what’s on it! The blog is called Sparkling and Sensuous, and is that of Youngsin Kwon, former Bratz & Moxie Girlz designer for MGA! In 2011 (How on Earth did we all miss this?!), Kwon posted quite a few of her designs for the Bratz, and Moxie Girlz, and we are living! Check them all out below.

Top L-R: Unreleased Costume Party Jade, Unreleased Alter Ego Jade, Fall 2008 Passion 4 Fashion Cloe. Bottom L-R: Unreleased Costume Party Yasmin, Play Sportz X-Treme Motocross Jade, Fall 2008 Passion 4 Fashion Cloe. Click to view BIG full size!

Top L-R: Unreleased Costume Party Jade, Unreleased Alter Ego Jade, Fall 2008 Passion 4 Fashion Cloe. Bottom L-R: Unreleased Costume Party Yasmin, Play Sportz X-Treme Motocross Jade, Fall 2008 Passion 4 Fashion Cloe. Click to view BIG full size!

Some of these should look pretty familiar to you guys, like the unreleased 2009 Costume Party line that was briefly on mgae.com, or the Passion 4 Fashion fall 2008 line which obviously did come out, but is it not totally AMAZING to see them in their earliest stages on paper?! It’s also fun to note how the designs were changed for production. And what shouldn’t look familiar is the never-before-heard-of Alter Ego line! We have to wonder if this idea is what led to the Moxie Girlz’ spring 2010 More2Me range? The designs Jade is rockin’ here are totally more edgy than anything from that, though. Imagine a Jade with hair like that?! *_*

Top L-R: Party 2009 Yasmin, Unreleased Magic Hair Fall 09 Jade, Pampered Petz Jade. Bottom L-R: Party 2009 Sasha, Unreleased Magic Hair Fall 09 Yasmin, Pampered Petz Yasmin. Click to view full size!

Top L-R: Party 2009 Yasmin, Unreleased Magic Hair Fall 09 Jade, Pampered Petz Jade. Bottom L-R: Party 2009 Sasha, Unreleased Magic Hair Fall 09 Yasmin, Pampered Petz Yasmin. Click to view full size!

This second set is especially interesting, as we get a peek at what was planned for the fall 2009 Magic Hair range! Previously, there was just a prototype for the Big Bratz Yasmin from the line (Note the obvious “scene queen” inspiration!) From what we have so far, it looks like the focus would have been on color, but maybe cutting layers, too? So many questions! Also worth noting is Party Sasha’s adorable sketch with her more textured, and lighter-colored, hair! Thank goodness those sneakers were upgraded to Princess heels though 😉

Top L-R: Iconz Jade, Unreleased Best Friends Cloe & Yasmin 2-pack. Bottom L-R: Iconz Sasha, Unreleased Rebel Royalty Jade! Click to view full size.

Top L-R: Iconz Jade, Unreleased Best Friends Cloe & Yasmin 2-pack. Bottom L-R: Iconz Sasha, Unreleased Rebel Royalty Jade! Click to view full size.

The third and final set of Bratz designs is one that really stands out to us, ‘cuz we get a peek at the original ideas for Iconz (Jade’s parasol – eep! And again, thank goodness for editing in Sasha’s case, LOL), as well as the original (Again very “Scene Queen”-influenced) Best Friends 2-pack, which eventually ended up with the Moxie Girlz, and another totally NEW discover, the “Rebel Royalty” line! Now it’s no secret that MGA had toyed with that idea before, as the working titles for the fan-fave Bratz Princess line were “Rebel Princess” and “Ragin’ Royals”, but who would have suspected a more urban, street-fashioned sequel was in the works for ’09, or maybe even 2010?! We love love LOVE the inclusion of the mask, and that yellow fur!

Top L-R: Basic Fall 2010 Avery (On Kellan!), Magic Snow Sophina, Unreleased Costume Party Clown Sophina. Bottom L-R: Unreleased "Granola Girl" Monet, Magic Snow Avery, and Magic Hair Stamp 'n' Style Sophina! Click to view BIG full size

Top L-R: Basic Fall 2010 Avery (On Kellan!), Magic Snow Sophina, Unreleased Costume Party Clown Sophina. Bottom L-R: Unreleased “Granola Girl” Monet, Magic Snow Avery, and Magic Hair Stamp ‘n’ Style Sophina! Click to view BIG full size

And while some of you might not be too into the Moxie Girlz, we couldn’t leave out the FAB sketches for them! Sophina’s crimps are everything, and we can only imagine what “Granola Girl” was for x) So, what are your thoughts? Anything you wish we got in 2009? Any ideas you’d like to see revisited at some point? Sound off on facebook, twitter, and tumblr!

Stay Tuned & Stay Stylin’! Bratz Boulevard

Hey Again Bratz Fans!

Even though we just barely made the announcement of this brand a few hours ago, we’ve already got an update! Target.com actually has quite a few products listed that are not as easy to get to! Looks like MGA has some big plans for this brand during the spring. Fashion packs, multipacks, a styling head, and more! Check it all out below 🙂

Vi-and-Va Core Dolls

L-R: Roxxi, Valentina, Viviana, and Felicia! Click to view full size

L-R: Roxxi, Valentina, Viviana, and Felicia! Click to view HUGE full size

Listings (With more photos!) for: GroupRoxxi, Valentina, Viviana, and Felicia

Roxxi: “Roxxi™ can be a bit of a klutz, but put on some music and she will suddenly become elegant and graceful with all kinds of dance moves, from ballet to hip-hop to salsa.

Roxxi™ is wearing her dancing shoes and outfit, ready to bust a move at any family gathering, sharing her talents as La Bailarina (The Dancer). Roxxi™ doll comes with her very own boom box radio to play her dancing tunes and a dance magazine, too!”

Valentina: ‘”I’m Valentina but everyone calls me Va.” Va is so neat and organized. She loves learning to cook from her mother and grandmothers. She’s already perfected some seriously awesome, savory family recipes, like empanadas.

Va is dressed perfectly for playing hostess with her festive dress, serving up delicious family favorites. Va comes with a tray of homemade empanadas and a recipe book of her grandmother’s famous cultural recipes to help show her talents as La Chef (The Cook).”

Viviana: ‘”I’m Viviana but everyone calls me Vi.” Vi is spontaneous and easy going. She’s passionate about sharing her love of music, and she’s always ready to break out her guitar at family gatherings.

Vi is wearing a comfy, laid back outfit that shows her musical style, ready to perform! Vi is always in-tune with her funky blue guitar and music sheets to help showcase her talents as La Cantante (The Singer).”

Felicia: “Felicia™ sometimes finds it hard to focus, but then, out of nowhere, she’ll have a creative explosion and come up with a genius idea for her next artistic masterpiece.

Felicia™ is dressed for creativity in a stylish jacket and colorful leggings. Felicia™ doll comes with a paint box, paint tray, and brush will help her create her next colorful canvas as La Artista (The Artist).”

A Deluxe Activity line, featuring only the title characters, “Vi and Va”, is also on the way. Check ’em out below.

L-R: Viviana and Valentina. Click to view HUGE full size!

L-R: Viviana and Valentina. Click to view HUGE full size!

Listings for Viviana (Fashion Designer) and Valentina (Hair Stylist)

Viviana: “Vi loves creating art, even if it’s on her own clothes! Help Vi create a wearable masterpiece with an outfit you can design over and over again! Color it with a marker and stamp roller, or add stylish stickers. Now you can become Vi’s fashion designer! It’s so easy!

You can decorate Vi’s white tunic with 2 easy-to-use stamp rollers and an inkpad. Use the marker and stickers to add extra festive fun to her outfit! It’s so easy to do again and again if you just wash with soap and warm water to remove the design to start all over! Includes 10+ pieces”

Valentina: “Va loves to entertain, and changing her hairstyle helps her get into the festive mood. Whether it’s using colored chalk, styling with beautiful ribbons and flowers, or brushing her hair for a silky shine, she always finds new ways to shine as a Hair Stylist. Style and accessorize Va’s hair and yours too, so that you both always look ready to join in any family celebration. It’s so easy!

Just thread floral ribbons and clip in Va’s hair and add colored hair chalk for more festive fun! When you are done, just wash with soap and warm water to remove the hair chalk to do it again and again. You can do this on your own hair, too! Includes 10+ pieces!”

Also in store for everyone is a Vi-and-Va 2-Pack, which features the sisters celebrating their Sweet 16 and Quinceañera. We think it’s a really cute idea and a fun way to blend American and Latin-American cultures!

Vi-and-Va Birthday Celebration

Click to view HUGE full size!

Listing for Vi-and-Va Birthday Celebration!

“Big sister, Vi, comes with her very own silver tiara, a gift box, and a purse, and little sister, Va, is wearing a gold tiara, a fur shrug, floral corsage, and purse. Both girls come with invitations to their sweet 15 and sweet 16 birthday party… and guess what!?! They are inviting you to come join in the family celebration!

Coordinates with the Vi-and-Va Styling Head and Role Play Dress up (sold separately)”

And on the topic of the styling head, that is also something coming out!

Click to view HUGE full size

Click to view HUGE full size

Listing for Styling Head

“It’s Viviana’s™ sweet 16 and Valentina’s™ sweet 15 sister celebration birthday party and you’re invited! Join the celebration with their friends and family.

Now you can help Vi look party-perfect with sparkly gemstone earrings, a silver tiara, and you can style her hair with the bun tool and brush. Design her hair style (and yours to match!) in so many ways from a braid to a pony tail to a fun party up-do! You can get party ready too when you share her tiara and clip-on earrings! But her look isn’t complete until the amazing transformation of Vi’s make-up magically changes color with water, too!

Coordinates with the Vi-and-Va Birthday Celebration dolls (sold separately)”

To see everything on Target.com in one go, click here!

So, now that we’ve got the bios for each character, as well as a look at what we can expect for the brand, what are your thoughts? Are Vi-and-Va your cup of tea? Let us know on facebook, twitter, or tumblr!

Also check out our most recent article on this line for even more info!

Stay Tuned & Stay Stylin’!
Bratz Boulevard

Surprise! Meet Vi-and-Va!

January 4, 2015

Hey Bratz Fans! Happy New Year!

"Viviana™ and Valentina™ are Vi and Va™! Two sisters and best friends with their cousins, Felicia™ and Roxxi™. Every day is an adventure and a reason to celebrate the bond of family and friendship."

“Viviana™ and Valentina™ are Vi and Va™! Two sisters and best friends with their cousins, Felicia™ and Roxxi™. Every day is an adventure and a reason to celebrate the bond of family and friendship.”

Now, while we obviously can’t talk about this year’s Bratz yet, as you can guess from the above logo,we do have some other MGA news to share! Just yesterday, a mysterious new display popped up at a Target in Houston, Texas, featuring some VERY mysterious and totally MGA-style artwork! (Check out the original spotting here on flickr!) We asked one of our peeps at MGA, but before we could even get an answer, our awesome friend, Teahoshi, got the full scoop! The new brand is called “Vi-and-Va”, and appears to be kind of like a new, more family-focused, Bratz Kidz-styled line? At least the artwork is very similar! Check out their cute illustration below!

Vi-and-Va! L-R: Felicia, Viviana, Valentina, and Roxxi! Click to view full-size

Vi-and-Va! L-R: Felicia, Viviana, Valentina, and Roxxi! Click to view full-size

Their names, Felicia, Viviana, Valentina, and Roxxi, should sound pretty familiar to any Bratz fan, as 3/4 of them are from the girlz themselves! Name recycling isn’t anything new for MGA, but it is interesting that they chose such memorable ones! Regardless, they are pretty cute! Teahoshi also shared the news that they have listings on Target.com! Check out the photos, and links to the listings, below 🙂

The Vi-and-Va girls in their fashion packs! L-R: Roxxi, Valentina, Viviana, and Felicia! Click to view HUGE full size.

The Vi-and-Va girls in their fashion packs! L-R: Roxxi, Valentina, Viviana, and Felicia! Click to view HUGE full size.

Vi-and-Va Fashion Pack Assortment

Vi-and-Va Felicia and Roxxi Fashion Packs

Individual listings for fashion packs for Felicia and Roxxi

Their descriptions appear to be for “Vi” and “Va”‘s fashions, so check out the descriptions on those below.

“I’m Valentina but everyone calls me Va.”

Va is so neat and organized. She loves learning to cook from her mother and grandmothers. She’s already perfected some seriously awesome, savory family recipes, like empanadas.

Va’s outfit makes her party perfect! This festive floral dress is what she plans to wear to her next family event when she is serving up more of her grandmother’s family recopies. Also, includes are worry doll friend.

Valentina™ doll sold separately.

“I’m Viviana but everyone calls me Vi.”

Vi is spontaneous and easy going. She’s passionate about sharing her love of music, and she’s always ready to break out her guitar at family gatherings.

This comfy, laid back outfit is Vi’s wardrobe change for her next musical performance! Fashion pack includes a comfy, laid-back shirt, teal headband and festive floral shorts! Also, includes are worry doll friend.

Viviana™ doll sold separately.

"Roleplay Accessory Pack" Click to view full-size

“Roleplay Accessory Pack” Click to view full-size

And one very CUTE accessory pack! Notice that fab art on the package?!

It’s Viviana’s™ sweet 16 and Valentina’s™ sweet 15 sister celebration birthday party and you’re invited to get dressed up and join the fun!

Dress up like Vi with a fluffy faux fur shawl shrug and a sparkly gold tiara and come join her family celebration! She even comes with her very own floral corsage!

Coordinates with the Vi-and-Va Birthday Celebration dolls (sold separately)

Okay, we have to admit, we’re a little surprised that these are teens! But nonetheless, they are pretty cute, and we’re guessing these are geared more towards a younger market anyways. We like the Latin-influenced vibe and the friends-and-family angle is a fun twist as well! You can follow the brand as they develop on their official website, Pinterest, Instagram, Twitter, and more than likely, their facebook and YouTube channels soon as well!

What are your thoughts? Let us know on our own facebook, twitter, or tumblr!

Hey Bratz Fans!

It’s Novemer, and you all know what that means – Spring Bratz on Taobao! We’ve been combing the site daily for a few weeks now and have tracked down a few goodies that could be from the Bratz 2014 wardrobe! Check ’em out below 🙂

L-R: Moxie Girlz Cotton Candy Style Avery in a new fashion, Cotton Candy Style Sophina in her stock outfit, a brand new 2014 Sophina in My Passion Cloe's top and brand new leggings, and a brand new 2014 Monet wearing a "duct tape"-style dress, possibly for Project Bratz! Click to view full size.

L-R: Moxie Girlz Cotton Candy Style Avery in a new fashion, Cotton Candy Style Sophina in her stock outfit, a brand new 2014 Sophina in My Passion Cloe’s top and brand new leggings, and a brand new 2014 Monet wearing a “duct tape”-style dress, possibly for Project Bratz! Click to view full size.

These pieces just went up today! The one we’re most sure about is the vinyl dress Monet (far right) is wearing, as it appears too big for her, and also matches the “duct tape” descriptions of the Project Bratz line. We think this is a hot dress and would look fab on Yasmin with the right accessories! It kind of reminds us of 2009’s Pampered Petz Yasmin, mixed with some of the vinyl fashions that defined that era for Bratz. Other new pieces here are the pineapple print leggings on Sophina (3rd) and the red, green and purple grape dress on Avery (Far left). We’re kind of hoping those fruity pieces are actually for Moxie girlz, since they seem to fit them better both size and style-wise. It is also a possibility that they are from the spring Garden Party line as well though.

Twisty Style Jade rockin' a BRAND NEW fashion! Click to view full size.

Twisty Style Jade rockin’ a BRAND NEW fashion! Click to view full size.

Who wore it best? Neon Runway Sasha is sporting the same dress in all gold. Factory error? Click to view full size.

Who wore it best? Neon Runway Sasha is sporting the same dress in all gold. Factory error? Click to view full size.

This cute minidress has actually been floating around Taobao for about a week now, though we’ve been hesitant to post it before knowing for sure what it was for, but why not? We’re assuming the gold version being modeled by Sasha is a factory error, as the one in blue, green and gold on Jade is listed by a few sellers. We are also assuming the shoes and earrings on Jade are included in whichever doll the dress is intended for, our best guess being Project Bratz given the “duct tape” look of the vinyl dress! We think this is such a cute piece, we love the bright colors and the tribal-inspired striped print! We actually did get to ask one of our friends at MGA about this dress, and whether or not it’s for Project Bratz. They said, “If I remember right, that dolls dress doesn’t look like the final duct tape look we had gone with. But, to be fair, it’s been close to six months since I’ve seen them.” So it sounds like it could go either way! Regardless, we like what we see!

And just a reminder, stay tuned for our big announcement PLUS our raffle for the Russian Exclusive Bratz Special Edition dolls coming up very soon!

Stay Tuned & Stay Stylin’!
Bratz Boulevard

 

MGA Fall 2013 Preview!

April 20, 2013

Hey Bratz, Bratzillaz, Moxie Girlz, and Lalaloopsy fans!

Wondering what the extended intro is about? Well we’ve got a MAJOR scoop covering all of the aforementioned brands today! We’ve got photos of the prototypes for new Bratz, new Bratzillaz, new Moxie Girlz, and even new Lalaloopsy all hitting stores for fall!! Check them all out below!

*Please keep in mind the photos featured are early prototypes and everything you see has likely been changed a LOT in development!*

Of course, we’ll be starting this post off with our fave girlz – the Bratz! Unfortunately, the ONLY photo is for Twisty Styles, but hey – that’s even more than we were hoping for LOL!

Bratz Twisty Styles Prototypes! L-R: Yasmin, Sasha, Cloe, and Jade! Click to view full-size

Bratz Twisty Styles Prototypes! L-R: Yasmin, Sasha, Jade, and Cloe! Click to view full-size

WOW!! How awesome are they?! Each girl comes with awesome “dread-like” extensions to rock! We also LOVE the mixed up hair colors here, though we’re not sure if that’s a feature they’ll have in production, as the artwork is consideably different!

And next is the girlz’ wicked, witchy, magical cousins – the Bratzillaz! Luckily, we’ve got pix of Bratzillaz Back 2 Magic, and the new Witchy Glam Princess line as well!

Bratzillaz Back 2 Magic prototypes! Click to view full-size!

Bratzillaz Back 2 Magic prototypes! Click to view full-size!

First up is Back 2 Magic, the “2nd edition” Bratzillaz line! We’re assuming the top photo is for that line, as Sashabella, Meygana, Jade, and the two new witches are seen. We aren’t sure who it is in the bottom pic, but they are wicked glam for sure! We are SO loving the pets, too!

Bratzillaz Witchy Glam Princess prototypes! Click to view full-size!

Bratzillaz Witchy Glam Princess prototypes! Click to view full-size!

And now here is the line we’ve all been waiting for – Witchy Glam Princess!! We aren’t sure who is who, and quite frankly, we don’t care! All three of these witches are just absolutely enchanting!! Honestly, we can’t even choose a favorite between the three! Their fashions are totally regal and way over-the-top, and the bird cage accessories are wicked adorbs!

And next is a doll line we honestly didn’t think would have a fall 2013 line, but they do, and they’re looking cute as ever! Here are the two new fall Moxie Girlz lines!

Moxie Girlz Party Favors prototypes! L-R: Avery, Sophina, and Lexa! Click to view full-size!

Moxie Girlz Party Favors prototypes! L-R: Avery, Sophina, and Lexa! Click to view full-size!

This line, just called “Party Favors”, features the girlz in funky bright colors and fashions that double as party favor accessorie for you, too! We are sooo loving those hair colors!!

Moxie Girlz Snap 'N' Style prototypes! Click to view full-size

Moxie Girlz Snap ‘N’ Style prototypes! Click to view full-size

And this line is called “Snap ‘N’ Style”. Once again the girlz are rocking the awesome bright colors in their hair and their fashions! These girlz look to include flowers and things that snap onto their dresses – way cute!!

And next up is the Sew Magical, Sew Cute… Lalaloopsy! In all honesty, we haven’t followed this line too closely, so excuse us if we make some mistakes, but we know how strong of a fanbase the Lalas have and know that you would just love to see some of what’s comin’ up!

Lalaloopsy Silly Hair with yarn hair! Click to view full-size!

Lalaloopsy Silly Hair with yarn hair! Click to view full-size!

MORE Silly Hair with yarn! Click to view full-size!

MORE Silly Hair with yarn! Click to view full-size!

These are the new take on Lalaloopsy’s popular Silly Hair line. This time, the dolls will feature REAL yarn hair to style! Loving that length!

New Lalaloopsy Alien and woodland creature(?) doll prototypes! Click to view full-size!

New Lalaloopsy Alien and woodland creature(?) doll prototypes! Click to view full-size!

Lalaloopsy peppermint doll prototype! Click to view full-size!

Lalaloopsy peppermint doll prototype! Click to view full-size!

And above are three upcoming “mainline” Lalaloopsy dolls. We don’t know of their names, but you might! Looks to be an alien, a woodland creature of some sort (LOL!) and a really sweet peppermint-themed doll!

Lalaloopsy Factory dolls prototypes! Click to view full-size!

Lalaloopsy Factory dolls prototypes! Click to view full-size!

And above are from the upcoming Lalaloopsy “Factory” line. Very similar to Bratzillaz Switch-A-Witch, in that it allows you to create your own Lalaloopsy doll! Looks like LOTS of fun mix & match combos will be available, too cute!

 

Well, that’s all for now! We are SO stoked for the fall releases to come out now more than ever!!! What do you think of this fun sneak peek? Let us know on facebook, or on twitter!

 

Stay Tuned & Stay Stylin’!
Bratz Boulevard

 

 

 

 

 

Hey Bratz Fans!

Today we’ve got a cool update on the Bratz Pink Winter Dream line! In addition to the three dolls, and two big dolls, we’ll also be seeing an RC Cruiser and a Snow Cabin too! Check out the photos below 🙂

The new Bratz Pink Winter Dream RC Cruiser! Click to view full size.

Above is the pretty in pink new RC Cruiser! Some might recognize it from 2010’s Moxie Girlz Magic Snow line, and last year’s Bratz Platinum Shimmerz Radio Shack set, which both featured the cruiser in white.

The New Bratz Pink Winter Dream Snow Cabin! Click to view in full size.

And above is the new Snow Cabin! Again, one might recognize these molds from the Moxie Girlz Magic Snow line. Personally, we love the warmer color scheme of this year’s Bratz cabin even more! But what do you think? Let us know and discuss with other Bratz fans over at our forum!

Stay Tuned & Stay Stylin’!
Bratz Boulevard