Home

Hey Bratz Fans!

Tonight we have a major EXCLUSIVE that you cannot find anywhere else! Remember MGA’s Lady Gaga doll line that was scheduled to come out this summer? Well we have PHOTOS of the prototypes for you all to see here! Check ’em out below

Lady Gaga doll prototypes and sketch! Click to view full-size!

WOW! We can’t even type a good article right now because we’re so stunned! Look at those crazy details in her outfits! We totally hope to see these on shelves next year!

UPDATE! Hey everyone! Sorry for such a cryptic post – we were really too stoked to type more! Just some more info for you all; The dolls in Gaga’s iconic “Judas” and silver outfits were to sing “Judas” and “Poker Face”. Since Gaga’s team had MGA remove the voice chips though, there will be no singing dolls and they should be released as standard fashion dolls, along with the dolls you see in the green and piano dresses. Other products in the line included/will include (the state of the line is still somewhat of a mystery) a Head Gamez giftset featuring Lady Gaga with a few interchangeable heads and fashions, sold-separately head packs, fashion packs, and accessory packs! So are all of you as Gaga for Gaga as we are? Let us know on the forum, tweet us @BratzBoulevard, and “Like” Bratz Boulevard on facebook here!

Stay Tuned & Stay Stylin’!
Bratz Boulevard

Advertisements

Hey Bratz Fans!

Remember the teaser we posted earlier for the NEW Bratzillaz app for iPhone and iPad? Well you can get it now in the iTunes App Store! The app is from Tropisounds, makers of the recently-released Bratz Style Starz app, so you know it’s going to be totally wicked! Check out some screenshots below

Six sizzlin’ screenshots! Click to view full-size

Unlike the Bratz Style Starz app, which is practically several apps in one, the new Bratzillaz app’s primary focus is the camera. With this app, you can add wicked cool frames and accessories to your pics, and even make yourself into one of the Bratzillaz! It’s also much cheaper than the Style Starz app, at the insanely low price of just $0.99! Check it out in the app store here, then sound off! Let us know what you think of the new app on our forum, tweet us @BratzBoulevard, or “Like” our NEW facebook page and let us know there!

Stay Tuned & Stay Stylin’!
Bratz Boulevard

Hey Bratz Fans!

This isn’t a major update, but we’d like to announce that Bratz fans in Canada who would like to pre-order the upcoming Bratz: Fashion Boutique videogame for Nintendo DS and 3DS may do so now at Video Games Plus! Listings are up on the Canadian shopping site for both versions of the game, and both cost $24.99(CDN) with an expected release date of Tuseday, October 30th 🙂

Click here for the Nintendo DS version!

Click here for the Nintendo 3DS version!

As usual, we’ll keep you all updated on any news we can find!

Stay Tuned & Stay Stylin’!

Bratz Boulevard

Hey Bratz Fans!

To kick off this year’s Licensing International Expo, MGA’s put out some new press releases on mgae.com – one of which is for the Bratzillaz! Check out the story on their site, here 🙂

All five Bratzillaz dolls! L-R; Cloetta Spelletta, Meygana Broomstix, Jade J’Adore, Yasmina Clairvoya, and Sashabella Paws! This photo isn’t from the press release, but it’s fitting right? hehe

International Licensing Expo, Las Vegas, NV. (June 13, 2012) –– Award-winning toy manufacturer MGA Entertainment extends ‘best witches’ to all who love fantasy play with the summer debut of BratzillazTM, an all-new line of charmed fashion dolls who possess extraordinary magical powers. The enchanted good witch cousins of the popular Bratz®, BratzillazTM takes girls on a supernatural flight of imagination and discovery to reveal their own inner secrets and special powers, including the ability to communicate with animals, fly through the air, see into the future and find true love. Designed to encourage a girls’ imagination to dream big, the powers of BratzillazTM will magically appear in retail toy aisles and young girl’s hearts in July 2012.

Prepare to be transported to a mesmerizing world where magic meets glam as MGA Entertainment invites you to meet BratzillazTM:

Cloetta SpellettaTM has the power to change you into anything you want. She’ll help you show there’s two sides to you; Magic Power: Can transform into anything; Witchmark: Moon & Stars Fave Pet: BarkthalameowTM; Fave Class: History of Platform Shoes; Fashion Passion: Girly Glitter.

Jade J’AdoreTM has the power to help you find your one true love. She’ll help you heal your broken heart, too!; Magic Power: Heals broken hearts; Witchmark: Heart Arrow; Fave Pet: KissifussTM; Fave Class: Fashion Magic; Fashion Passion: Urban Witchy.

Yasmina ClairvoyaTM has the power to see the future. She’ll help you be ready for anything coming your way!; Magic Power: Sees into the future; Witchmark: Egyptian Eye; Fave Pet: WinkersTM; Fave Class: Purses & Potions; Fashion Passion: Vintage Romantic.

Sashabella PawsTM has the animal kingdom under her spell. She’ll help you communicate with creatures everywhere!; Magic Power: Can communicate with animals; Witchmark: Tribal Cat Fave Pet: FluffinscruffTM; Fave Class: Exotic Animal Languages; Fashion Passion: Fierce faux fur.

Meygana BroomstixTM not only has the power to fly, but also to make dreams come true. She’ll help make your wildest dreams take flight!; Magic Power: Helps you fly; Witchmark: Wings Fave Pet: WingzyTM; Fave Class: Broom Gymnastics; Fashion Passion: Sporty Supernatural.

In August, BratzillazTM will extend into the digital space with interactive content on http://www.bratzillaz.com, a newly designed website that offers an immersive 3D experience including the cutting edge technology of parallax scrolling, multi platform games, augmented reality experiences, character bios, and more! In a first for MGA Entertainment, BratzillazTM games will also be available on apps for smartphones.

Look for more spellbinding BratzillazTM entertainment to manifest throughout the year, including a series of original animated webisodes, music videos, and licensed consumer products.”

OH EM GEE, where do we begin?! Firstly, we love the girls’ bios! Cloetta’s favorite class being “History of Platform Shoes” is a hilariously cute touch, and we know that the Bratz know plenty about those! The blurbs about their marketing strategies sound amazing too – music videos?! Apps?!?! MGA is going all out with this line! We’ll have to geek out for a second and gush over the parallax scrolling to be featured in the website’s design too LOL (For those who don’t know, parallax scrolling is basically when different graphics on a website move around the screen at different speeds. It’s a big trend at the moment and can give websites an awesome 3D effect!) Well, that’s all for now, but we’ll keep everyone updated on the happenings at LX12! 🙂

Stay Tuned & Stay Stylin’!

Bratz Boulevard

Hey Bratz Fans!

Today we have an exciting announcement – MGA has teamed up with Activision to create a NEW Bratz videogame for the Nintendo 3DS and Nintendo DS systems this fall! The title is “Bratz: Fashion Boutique”, though whether or not this will officially tie into the Bratz Boutique line for fall is to be announced. The following is the press release, which was posted on GoNintendo 🙂

Here’s the official logo for the game!

Minneapolis, MN – June 7, 2012 – Prepare for fabulous glitz-n-glam as Activision Publishing Inc., a wholly owned subsidiary of Activision Blizzard Inc. (Nasdaq: ATVI), in partnership with MGA Entertainment, today announced that the all-new Bratz®: Fashion Boutique video game. Planned to arrive this fall for the Nintendo 3DS™ and Nintendo DS™ hand-held systems, players will join the beloved Bratz® gals, Cloe™, Jade™, Yasmin™ and Sasha™, to live out their dream of running the hottest fashion boutiques in all of Stylesville.

“For more than ten years, the Bratz brand has connected with style-savvy young girls across the country,” said David Oxford, Executive Vice President, Activision. “We are delighted to work with MGA to deliver an authentic, interactive way for young girls to pursue their interest in fashion.”

Stylesville is in fear of losing their local mall and they need the Bratz help to stop this fashion faux pas! In the all-new Bratz: Fashion Boutique video game, players will become one of the Bratz divas on a mission to run and decorate chic boutiques to help start the latest fashion trends. Girls with a passion for fashion will create fabulous outfits in designer mini-games and sell these must-have creations to new customers to earn money and stardom. Once the perfect outfit has been created, hit the runway and organize stunning fashion shows to model these stylish collections. With more than 100 fashion clothes and accessory combinations, girls will design and create their way to becoming the ultimate fashionista!

“The Bratz brand empowers girls to express themselves with edgy style and fashion attitude and has attracted fans of all ages from around the world,” said Casey Collins, EVP, Global Licensing & Entertainment. “We are excited to partner with Activision to offer an exciting video game that reflects the girls with a passion for fashion while offering a robust and engaging gaming experience.”

For more information on Bratz: Fashion Boutique, please visit http://www.activision.com. This game is not yet rated by the ESRB.”

O M G, we’re beyond psyched! We can not wait to see the Bratz strut their stuff in 3D – and with over 100 different outfit combinations! We’re so curious to see which art style the new virtual Bratz will reflect, too! We’ll be on the lookout for more news on this exciting release. 🙂

Stay Tuned & Stay Stylin’!

Bratz Boulevard

PS, Anyone else peep that misspelling of “Stilesville”? hehe