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Surprise! Meet Vi-and-Va!

January 4, 2015

Hey Bratz Fans! Happy New Year!

"Viviana™ and Valentina™ are Vi and Va™! Two sisters and best friends with their cousins, Felicia™ and Roxxi™. Every day is an adventure and a reason to celebrate the bond of family and friendship."

“Viviana™ and Valentina™ are Vi and Va™! Two sisters and best friends with their cousins, Felicia™ and Roxxi™. Every day is an adventure and a reason to celebrate the bond of family and friendship.”

Now, while we obviously can’t talk about this year’s Bratz yet, as you can guess from the above logo,we do have some other MGA news to share! Just yesterday, a mysterious new display popped up at a Target in Houston, Texas, featuring some VERY mysterious and totally MGA-style artwork! (Check out the original spotting here on flickr!) We asked one of our peeps at MGA, but before we could even get an answer, our awesome friend, Teahoshi, got the full scoop! The new brand is called “Vi-and-Va”, and appears to be kind of like a new, more family-focused, Bratz Kidz-styled line? At least the artwork is very similar! Check out their cute illustration below!

Vi-and-Va! L-R: Felicia, Viviana, Valentina, and Roxxi! Click to view full-size

Vi-and-Va! L-R: Felicia, Viviana, Valentina, and Roxxi! Click to view full-size

Their names, Felicia, Viviana, Valentina, and Roxxi, should sound pretty familiar to any Bratz fan, as 3/4 of them are from the girlz themselves! Name recycling isn’t anything new for MGA, but it is interesting that they chose such memorable ones! Regardless, they are pretty cute! Teahoshi also shared the news that they have listings on Target.com! Check out the photos, and links to the listings, below 🙂

The Vi-and-Va girls in their fashion packs! L-R: Roxxi, Valentina, Viviana, and Felicia! Click to view HUGE full size.

The Vi-and-Va girls in their fashion packs! L-R: Roxxi, Valentina, Viviana, and Felicia! Click to view HUGE full size.

Vi-and-Va Fashion Pack Assortment

Vi-and-Va Felicia and Roxxi Fashion Packs

Individual listings for fashion packs for Felicia and Roxxi

Their descriptions appear to be for “Vi” and “Va”‘s fashions, so check out the descriptions on those below.

“I’m Valentina but everyone calls me Va.”

Va is so neat and organized. She loves learning to cook from her mother and grandmothers. She’s already perfected some seriously awesome, savory family recipes, like empanadas.

Va’s outfit makes her party perfect! This festive floral dress is what she plans to wear to her next family event when she is serving up more of her grandmother’s family recopies. Also, includes are worry doll friend.

Valentina™ doll sold separately.

“I’m Viviana but everyone calls me Vi.”

Vi is spontaneous and easy going. She’s passionate about sharing her love of music, and she’s always ready to break out her guitar at family gatherings.

This comfy, laid back outfit is Vi’s wardrobe change for her next musical performance! Fashion pack includes a comfy, laid-back shirt, teal headband and festive floral shorts! Also, includes are worry doll friend.

Viviana™ doll sold separately.

"Roleplay Accessory Pack" Click to view full-size

“Roleplay Accessory Pack” Click to view full-size

And one very CUTE accessory pack! Notice that fab art on the package?!

It’s Viviana’s™ sweet 16 and Valentina’s™ sweet 15 sister celebration birthday party and you’re invited to get dressed up and join the fun!

Dress up like Vi with a fluffy faux fur shawl shrug and a sparkly gold tiara and come join her family celebration! She even comes with her very own floral corsage!

Coordinates with the Vi-and-Va Birthday Celebration dolls (sold separately)

Okay, we have to admit, we’re a little surprised that these are teens! But nonetheless, they are pretty cute, and we’re guessing these are geared more towards a younger market anyways. We like the Latin-influenced vibe and the friends-and-family angle is a fun twist as well! You can follow the brand as they develop on their official website, Pinterest, Instagram, Twitter, and more than likely, their facebook and YouTube channels soon as well!

What are your thoughts? Let us know on our own facebook, twitter, or tumblr!

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Hey Bratz Fans!

It’s Novemer, and you all know what that means – Spring Bratz on Taobao! We’ve been combing the site daily for a few weeks now and have tracked down a few goodies that could be from the Bratz 2014 wardrobe! Check ’em out below 🙂

L-R: Moxie Girlz Cotton Candy Style Avery in a new fashion, Cotton Candy Style Sophina in her stock outfit, a brand new 2014 Sophina in My Passion Cloe's top and brand new leggings, and a brand new 2014 Monet wearing a "duct tape"-style dress, possibly for Project Bratz! Click to view full size.

L-R: Moxie Girlz Cotton Candy Style Avery in a new fashion, Cotton Candy Style Sophina in her stock outfit, a brand new 2014 Sophina in My Passion Cloe’s top and brand new leggings, and a brand new 2014 Monet wearing a “duct tape”-style dress, possibly for Project Bratz! Click to view full size.

These pieces just went up today! The one we’re most sure about is the vinyl dress Monet (far right) is wearing, as it appears too big for her, and also matches the “duct tape” descriptions of the Project Bratz line. We think this is a hot dress and would look fab on Yasmin with the right accessories! It kind of reminds us of 2009’s Pampered Petz Yasmin, mixed with some of the vinyl fashions that defined that era for Bratz. Other new pieces here are the pineapple print leggings on Sophina (3rd) and the red, green and purple grape dress on Avery (Far left). We’re kind of hoping those fruity pieces are actually for Moxie girlz, since they seem to fit them better both size and style-wise. It is also a possibility that they are from the spring Garden Party line as well though.

Twisty Style Jade rockin' a BRAND NEW fashion! Click to view full size.

Twisty Style Jade rockin’ a BRAND NEW fashion! Click to view full size.

Who wore it best? Neon Runway Sasha is sporting the same dress in all gold. Factory error? Click to view full size.

Who wore it best? Neon Runway Sasha is sporting the same dress in all gold. Factory error? Click to view full size.

This cute minidress has actually been floating around Taobao for about a week now, though we’ve been hesitant to post it before knowing for sure what it was for, but why not? We’re assuming the gold version being modeled by Sasha is a factory error, as the one in blue, green and gold on Jade is listed by a few sellers. We are also assuming the shoes and earrings on Jade are included in whichever doll the dress is intended for, our best guess being Project Bratz given the “duct tape” look of the vinyl dress! We think this is such a cute piece, we love the bright colors and the tribal-inspired striped print! We actually did get to ask one of our friends at MGA about this dress, and whether or not it’s for Project Bratz. They said, “If I remember right, that dolls dress doesn’t look like the final duct tape look we had gone with. But, to be fair, it’s been close to six months since I’ve seen them.” So it sounds like it could go either way! Regardless, we like what we see!

And just a reminder, stay tuned for our big announcement PLUS our raffle for the Russian Exclusive Bratz Special Edition dolls coming up very soon!

Stay Tuned & Stay Stylin’!
Bratz Boulevard

 

Hey Bratz & Novi Stars Fans!

Sorry for not posting in a little bit – there just hasn’t been much news for Bratz or Bratzillaz recently! But another MGA doll brand, Novi Stars, has been getting a lot of buzz lately in the community after a rumor that they would be cancelled next year hit the net. While there’s been plenty of speculation about their cancellation, we wanted to get the full scoop, so we asked one of our great friends on the Novi Stars team about it!

Novi Logo

It was confirmed that at the moment, there definitely will not be any new Novi Stars products for spring 2014, but that the fall 2013 line is still going to store shelves (Many of the new dolls have actually been out for a little while now!) and it was also made clear to us that Novi as a whole is not “cancelled” or “discontinued” just yet, and that if sales pick up dramatically this fall, it’s VERY likely that we’ll see more from them in the future! Our cosmic pal also added  that “Things change from week to week or even day to day [at MGA]. Hardly anything is ever set in stone.” and reminded us that “It’s all about sales numbers. If people don’t buy, stores don’t order new product. They won’t take a risk on something with a small interest group”

So that’s the official word on Novi Stars at the moment! If you’re after anything from the new fall lines, we would definitely recommend grabbing them while you can, and be sure to spread the word to all the Novi fans you know. If sales go up a lot, the brand can easily be saved! We know there are a lot of older collectors who like the Novi Stars, so we did suggest to our friend on Team Novi that they could possibly rebrand as something more geared towards an older audience with lower production, and that idea has been forwarded to the head of the Novis. Keep your fingers (and antennae) crossed!

Stay Tuned & Stay Stylin’!
Bratz Boulevard

8/20/13 UPDATE!!!

Not only is the Novi Stars brand NOT discontinued just yet, but MGA is actually in the process of bringing them to more international markets! They’re hoping to achieve a similar success as the Moxie Girlz, which according to MGA sell “really well internationally and just okay in the US.” Let’s hope the Novis really blast off overseas! 🙂

UPDATE #2!!!

Our great friend Maurice has made a petition to keep the Novi Stars alive! Even though we now know that the brand isn’t discontinued, a petition could be great positive reinforcement in addition to a spike in sales! Sign it here 🙂

Hey Bratz Fans!

Today is a great day for Bratz fans, first all those amazing prototypes we spotted and now THIS stellar find on taobao from our pal CheeChee! Looks like we’re getting a new Bratz Special Edition line with Cloe and Yasmin for fall!

LOVING this couture! Click to view full-size

LOVING this couture! Click to view full-size

How stunning do these look?! Finally a step towards collectors edition Bratz! Yasmin’s dress looks gorgeous and very detailed, and it actually reminds us a bit of Holiday Katia’s, but in pink! Cloe in the back really steals the spotlight for us though – she looks SO amazing in red! We can’t wait to see how she looks IRL. We’re loving the box design and the inclusion of stands too!

Thanks for sharing these with us, CheeChee!

Stay Tuned & Stay Stylin’!
Bratz Boulevard

Hey Bratz Fans!

Tonight we’ve got some more new photos for everybody! Check out the Bratz Mysterious Mermaids Sea Stunnerz Cloe and Jade dolls boxed! As well as Bahama Beach Yasmin, Cloe, and Jade, and In the Wild Jade!

Bratz Sea Stunnerz Cloe and Jade, boxed! Click (twice) to view full-size.

Bratz Sea Stunnerz Cloe and Jade, boxed! Click (twice) to view full-size.

Bratz Bahama Beach! Click (twice) to view full-size.

Bratz Bahama Beach! Click (twice) to view full-size.

Bratz In the Wild Jade! Click (twice) to view full-size.

Bratz In the Wild Jade! Click (twice) to view full-size.

Overall, we are LOVING what we see! ITW Jade is absolutely gorgeous with those bangs and color scheme, and the Bahama Beach girls are too cute with their streaks and sizzlin’ swim wear! What are your thoughts? Tweet us @BratzBoulevard and “Like” us at facebook.com/BratzBoulevard

Stay Tuned & Stay Stylin’!
Bratz Boulevard

 

 

Happy New Year Bratz Fans!

Today we’ve got some major updates, thanks to our flickr friend meike! She has shared promo photos for both the new Spring 2013 Bratz Totally Polished and the Bratz Mermaids dolls! Check ’em out below, and see more of them at Smythstoys.com!

Bratz Totally Polished collage! Group Photo L-R: Cloe, Meygan, Yasmin, Fianna, Jade, and Sasha! Click to view full-size

Bratz Totally Polished collage! Group Photo L-R: Cloe, Meygan, Yasmin, Fianna, Jade, and Sasha! Click to view full-size

Bratz Totally Polished is honestly so much better than even we were expecting! We love the trendy casual, boho chic look that the girlz are sporting, while still remaining true to their own unique senses of style! Note that the “promo” Cloe is from this line, and that Meygan and Fianna are in the mix as well! We are totally loving the big mix of fabrics and patterns in each doll’s fashion, and how they’re all very different from one another yet look great all together anyways! Each doll includes a set of press-on nails “For You!” that match their outfits.

Official Description: “Style is at your fingertips with Bratz Totally Polished! Match your favorite dolls fashion with a one-of-a-kind nail look! Each girl wears trendy new fashions and comes with adhesive reusable nails for the girls that match each Bratz outfit.”

Bratz Mysterious Mermaids! L-R: Yasmin, Jade, and Cloe! Click to view full-size.

Bratz Mysterious Mermaids! L-R: Yasmin, Jade, and Cloe! Click to view full-size.

Bratz Mysterious Mermaids! As you can see, this line is actually where that mysterious Jade we revealed is from! Who would have thought those “dragon wing” details were actually supposed to represent fins? LOL! We are absolutely in love with this line! It’s very fantasy, while also very Bratz and fashion-forward. Cloe is totally the stand-out with her amazing top and silver lips! Each doll actually has the ability to transform from a mermaid to a human Bratz girl, with the help of some magnets and the Bratz’ signature snap-on feet (which are VERY well covered in this line! Love those NEW shoe molds!)

Official Description: “The Bratz are adding a splash of glam to the deep blue sea as Mysterious Mermaids. Each Bratz doll magically transforms from a girl to a mermaid! Special magnetic mermaid fins are removable and transform into two different outfits! Pop on the heels(included) for a completely new look!”

So what are your thoughts on these gorgeous new spring Bratz? Tweet us @BratzBoulevard, let us know on facebook at facebook.com/BratzBoulevard, or put it in the forum at BratzBoulevard.com!

Stay Tuned & Stay Stylin’!
Bratz Boulevard

 

Hey Bratz Fans!

Tonight we’ve got a photo of the NEW Bratz Spring 2013 Bahama Beach Cloe doll, boxed! Granted the photo is a bit small, but we can still tell she’s super-stylin’! Check her out below…

Click to view full-size!

Click to view full-size!

Looks to us like she might have a new face, though it is hard to tell for sure. We’re loving the swimsuit in deep blue, and her blue streak is so Cloe! Looks like her beach bag has some lip gloss (?) For You as well. We can’t wait to see the other girlz!

Stay Tuned & Stay Stylin’!
Bratz Boulevard