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Hey Bratz Fans!

****6/23/14 UPDATE!****
We have received confirmation from MGA that our theory was in fact correct! The “Bratz Classicz” title is NOT just a one-off release, but will actually be an umbrella title used to cover all existing Bratz media – The movies & TV episodes! Hooray!

As we’re sure you all remember, a few months back, the Bratz took to their official facebook to ask the fans what they would like to be the title of an upcoming Bratz TV series box set! Of course, everybody was jumping for joy – this would mark the first ever box set of the Bratz TV series to ever be released in the US, and was a definite major step in the right direction for the Bratz’ marketing! Now, a little bit later, a new Bratz DVD box set has popped up at Walmart stores very unexpectedly, using the winning title: “Bratz Classicz”! However it is not at all what anyone was expecting… Check out the cover below, found and shared on instagram by the amazing littlemissnoname!

Bratz Classicz 6 Movie Collection! Click to view full size.

Bratz Classicz 6 Movie Collection! Click to view full size.

Hm… Unless this is the first in a series of DVDs under the title, we’re honestly disappointed! The Bratz have already released box sets of their movies – and ones that made more sense at that (Bratz Go To Paris is included, but not Rock Angelz…?). And that aside, the packaging looks a little random and not nearly as iconic or retrospective as many fans were hoping based on the title. The stars and gradient backgrounds are borrowed from 2010’s branding, while the “art” is from the Passion 4 Fashion Diamondz DVD cover, and the logo and impact font are all from last year! We’re seriously hoping this is just one release in an upcoming series of “Bratz Classicz”, perhaps as a one-off release just for Walmart (Note that it’s an exclusive, and the surprisingly low price for a box set). You can trust that we’ll be asking our peeps at MGA for the full story! So…

Stay Tuned & Stay Stylin’!
Bratz Boulevard

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Hey Bratz Fans!

It’s been exactly one month since our last post. Again, we are so sorry for the lack of news! But all of that doesn’t matter today, because it’s a very special occasion for Bratz fans everywhere! 13 years ago today, the world was introduced to “The Girls With a Passion for Fashion!” – Yasmin, Cloe, Sasha, and Jade – and things have never been the same since! So here’s to the Bratz Pack! They may be on hiatus during 2014, but we can assure you there are big things cooking for their comeback next fall, so in the meantime, let’s celebrate!

 

Happy Birthday Bratz! And Bratz fans, don’t forget to post your fab b-day wishes on the girlz’ facebook page!

Happy Birthday Bratz 2014

Stay Tuned & Stay Stylin’!
Bratz Boulevard

Hey Bratz Fans!

Our pal CheeChee found some NEW 2014 promo shots for us of the new “Duct Tape Fashion by Bratz” (AKA Project Bratz!) and My Passion Wave 2 dolls! Check ’em out below 🙂

Duct Tape Fashion by Bratz! L-R: Jade, Cloe, Yasmin. Click to view full size

Duct Tape Fashion by Bratz! L-R: Jade, Cloe, Yasmin. Click to view full size

Duct Tape Fashion by Bratz Yasmin in box! Click to view full size

Duct Tape Fashion by Bratz Yasmin in box! Click to view full size

Bratz My Passion Wave 2: L-R: Meygan the stylist and Yasmin the songwriter! Click to view full size

Bratz My Passion Wave 2: L-R: Meygan the stylist and Yasmin the songwriter! Click to view full size

How cute are they all in these new, professional photos?! We’re a little bummed to miss out on them, but we know when the girlz come back to the US, they’ll be better than ever! For now, international fans can look for these two awesome new lines in stores soon!

Stay Tuned & Stay Stylin’!
Bratz Boulevard

 

 

Bratz 2014 Announcement!

January 17, 2014

Hey Bratz Fans!

After months and months of waiting (We’ve been sitting on this secret since October 2013!) we are so happy to finally make our much-hyped announcement regarding the Bratz and their plans for 2014!

bratz announcement

We’re sure a lot of you have been very curious, and maybe even worried about the brand lately, and for good reason! No new promo pics, no new art, and above all, no new dolls being spotted on shelves?! We’ve seen quite a bit of speculation from fans, but now we’re thrilled to put all suspicions to rest and officially announce that this is all part of MGA’s next big plan for the Bratz girlz! MGA has decided to dedicate the entire year of 2014 to re-building the Bratz brand, and getting back to what made it such a massive success in the first place! So to do this, the Bratz are going on a hiatus of sorts for the year, all leading up to a MAJOR comeback! To put it plainly, none of the 2014 Bratz dolls will be sold stateside and were not offered to any United States retailers during show room season in October. We know this might be a bit of a bummer for a lot of fans, but you’ve got to look at the bigger picture! MGA is spending an entire year to sit down and develop the Bratz to re-enter the market stronger than ever, with a clear strategy and thought process in order to give the buyers as well as themselves a chance to cleanse their palates of expectations. We can also expect some big, proper promotion for the girlz when they come back too, as MGA is looking for some big PR to back the Bratz! Sounds totally fab to us! Of course, we’re sure some of you are at least a little skeptical, but believe us when we say MGA has been considering this for a while now and totally knows what they’re doing this time around! One of the biggest inspirations behind this choice was the Bratz’ first comeback in 2010. As awesome as it was, there’s no denying that it left some fans wanting more, so this time around MGA is taking all the time they need to develop a truly epic comeback that will blow the fans away! We’re expecting that same buzz and demand from 2010 but with an even more on-point final product! MGA has always and continues to listen very carefully to the fans’ demands and we are super confident in their ability to deliver us the Bratz that we all know & love once again!

So there you all have it, the notorious announcement! We hope it wasn’t a let-down for anyone, and that you’re all just as crazy excited as we are for the Bratz’ return! We aren’t going anywhere, and will as always keep the Bratzies totally up-to-date and in-the-know with any awesome updates we receive!

Stay Tuned & Stay Stylin’!
Bratz Boulevard”

 

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Hey Bratz Fans!

Even more new 2014 Bratz dolls have been showing up on taobao lately!! Today’s finds include Project Bratz Yasmin, as well as new photos of the previously-spotted Cloe & Jade!

Project Bratz! L-R: Yasmin, Cloe, and Jade! Click to view full-size

Project Bratz! L-R: Yasmin, Cloe, and Jade! Click to view full-size

Note that Yasmin appears to have the same brand new screening as the other 2014 Yas from taobao, but in a much more colorful makeup palette. Could these stunning new screenings be the girlz’ next batch of “signature faces”? We sure hope so! Her dress might look familiar to some, as it has been floating around taobao for quite a while now, only with a pink and green checkerboard pattern instead of the new psychedellic wavey print which we’re assuming is the final look. And speaking of final looks, note that Cloe’s dress is now pink, purple and silver rather than gold! In all honesty, we kind of prefer gold, but the design is cute regardless 🙂

Yasmin's dress! Click to view full-size.

Yasmin’s dress! Click to view full-size.

The listing for Yas also included this nice close-up of her dress. We are totally loving the black white and yellow color scheme and totally bold, graphic print!!

Stay Tuned & Stay Stylin’!
Bratz Boulevard

 

Hey Bratz Fans!

Today we’ve got even more new 2014 Bratz to share from taobao! One is a gorgeous new Cloe, presumably from the Project line (She’s wearing one of the dresses we posted about before), and the other is another listing for the also-gorgeous new Yasmin found the other day! Check out the pix below 🙂

Cloe and Yasmin! Click to view full size

Cloe and Yasmin! Click to view full size

How totally ADORABLE is the new Cloe screening?! Much like the new Jade’s face, we get some major Slumber Party screening vibes from her! She also looks to have a face very similar to those used on the one-of-a-kind dolls MGA sent a fan earlier this year – Love it! And the dress looks amazing on her too! We love the super-girly color scheme with the very edgy design 🙂 And of course we have seen this new Yasmin before, but here is a new photo! This should confirm that this outfit is in fact her’s.

Stay Tuned & Stay Stylin’!
Bratz Boulevard